Two days ago, I was skyping with Sean D'Souza of Psychotactics.com when (now he'll know I was multitasking ;) an email came in from amazon: I had an $11.63 gift certificate, based on my stellar performance as an affiliate.
I skyped Sean, "Just got an amazon gift certificate, what book should I get?"
Sean answered immediately: "The Talent Code, by Daniel Coyle."
Fast forward two days, I'm having lunch, the book arrives, and my hummus-covered hands can't wait to open it and start reading. I'm now on page 18, and I'm blown away by the insights. So much so that I put the book down and ran to the computer to blog about it.
Like all great ideas, they're both obvious and counter-intuitive at the same time.
I'll write a longer review when my hands are clean, my belly's full, and I've actually read enough of the book to sound smart about it.
For right now, my advice is: Just get it and read it. It will change how you learn, and how you market.
Thanks, Sean! And thanks Daniel!