Bonus Chapters

Bonus Chapter 01: Ten-Plus Tools to Make Your AdWords Life Easier

Bonus Chapter 02: Ten Advanced Ad Writing Tips from the Pros

Updates to the Book

Part I Updates: Becoming a Google Advertiser

Part II Updates: Launching Your AdWords Campaign

Part III Updates: Managing Your AdWords Campaigns

Part IV Updates: Converting Clicks to Clink

Part V Updates: Testing Your Strategies and Tracking Your Results

Part VI Updates: Parts of Tens